National Football League

Dave Aichinger – New Era Travel

Dave Aichinger at work

Dave Aichinger is my guest today. Dave is the Senior Manager of Team Services for the New Era Cap Company. A unique job because Dave is the guy whose job it is to outfit the winning teams their ballcaps at the World Series and Super Bowls. An envious job for any sports fan, Dave talks about some of the realities of having to travel so much. He also share some of the differences he has seen over the past 29 years of business travel.

Like many of my guests, Dave’s reality of business travel is different to the everyone’s perception. We talk about missing family and friends events and having to make up for lost time with our families. Another common business traveler ailment is having a hard time with hobbies and being consistent with them.

Dave Aichinger on social media:

Dave’s listening choice while traveling for work is:

  • I’m a country music guy or old rock.

Click here to see other guests choices for listening while traveling

 

New Era Cap Company History

In 1920, Ehrhardt Koch borrowed $1,000 from his sister, Rose and $1,000 from his co-worker Joe and started his own cap company, the “E. Hoch Cap Company.” Production started on the third floor of 1830 Genesee Street in Buffalo, New York. The company started with 14 employees, including Ehrhardt’s sister Rose, Ehrhardt’s son, Harold, and Rose’s son Wally Domas. In 1920, the company produced 60,000 caps.

1934, New Era began producing caps for the Cleveland Indians. This would be their first Major League Baseball (MLB) contract. In 1954, the company’s fitted pro cap was modernized, redesigned and named the 59Fifty, aka the “Brooklyn Style” cap, by Harold Koch. He introduced many design improvements and innovations while head of New Era. By 1965, New Era was supplying caps to about 10 of the 20 MLB teams. In 1993, New Era was granted the first exclusive license with MLB to produce the on-field baseball caps for all teams.

In 2001, Chris Koch was named CEO. In the 2010s, while New Era had long been associated with baseball, the company focused on delving into football and other sports leagues.

2012, it acquired full exclusive sideline rights for the National Football League (NFL). I

2013, New Era signed with Australian cricket’s Big Bash League as their official cap provider. New Era signed an additional deal in 2015 with Manchester United.

2017, New Era signed exclusive rights for NBA on-court product. This made New Era the first headwear company to have exclusive rights for MLB, the NFL, and the NBA simultaneously.

It was announced on August 13, 2016, that New Era and the Buffalo Bills reached an agreement for naming rights for Ralph Wilson Stadium. The Bills and New Era officially announced the stadium’s new name of New Era Field five days later, on August 18, 2016. 

On September 12, 2018, it was announced that New Era would be the official outfitter for the Canadian Football League starting in the 2019 season. The company has been a licensee of the CFL for headwear and apparel since January 2011. It will be the first time that the company provides football uniforms and sideline apparel.

5 for Friday with Dave Aichinger

5 for Friday with Dave Aichinger

Dave Aichinger is my guest on today’s 5 for Friday. A man with the job many would love to have. As the Senior Manager for New Era Cap Company, he’s responsible for distributing official World Series caps and replacing playoff patches with championship patches on the game-worn hats some players insist on wearing. He also is on the field at the end of the NFL Super Bowl and All Star games.

Dave is a busy, busy man and always on the run. He is married with two children and is a proud grandpa these days as his little granddaughter continues to keep the family on their toes.

Make sure to check back on Monday for the full episode with Dave Aichinger.

Dave Aichinger on social media:

Click here to see other guests choices for listening while traveling

New Era Cap Company History

In 1920, Ehrhardt Koch borrowed $1,000 from his sister, Rose and $1,000 from his co-worker Joe and started his own cap company, the “E. Hoch Cap Company.” Production started on the third floor of 1830 Genesee Street in Buffalo, New York. The company started with 14 employees, including Ehrhardt’s sister Rose, Ehrhardt’s son, Harold, and Rose’s son Wally Domas. In 1920, the company produced 60,000 caps.

1934, New Era began producing caps for the Cleveland Indians. This would be their first Major League Baseball (MLB) contract. In 1954, the company’s fitted pro cap was modernized, redesigned and named the 59Fifty, aka the “Brooklyn Style” cap, by Harold Koch. He introduced many design improvements and innovations while head of New Era. By 1965, New Era was supplying caps to about 10 of the 20 MLB teams. In 1993, New Era was granted the first exclusive license with MLB to produce the on-field baseball caps for all teams.

In 2001, Chris Koch was named CEO. In the 2010s, while New Era had long been associated with baseball, the company focused on delving into football and other sports leagues.

2012, it acquired full exclusive sideline rights for the National Football League (NFL). I

2013, New Era signed with Australian cricket’s Big Bash League as their official cap provider. New Era signed an additional deal in 2015 with Manchester United.

2017, New Era signed exclusive rights for NBA on-court product. This made New Era the first headwear company to have exclusive rights for MLB, the NFL, and the NBA simultaneously.

It was announced on August 13, 2016, that New Era and the Buffalo Bills reached an agreement for naming rights for Ralph Wilson Stadium. The Bills and New Era officially announced the stadium’s new name of New Era Field five days later, on August 18, 2016. 

On September 12, 2018, it was announced that New Era would be the official outfitter for the Canadian Football League starting in the 2019 season. The company has been a licensee of the CFL for headwear and apparel since January 2011. It will be the first time that the company provides football uniforms and sideline apparel.

Marcus Peterson- Prove Yourself Right

Marcus Peterson NFL MBA Model Business Owner Chargers Wide Receiver Los Angeles

Today’s The Travel Wins podcast welcomes Marcus Peterson, MBA. Marcus is an NFL wide receiver (Los Angeles Chargers), model, business owner and entrepreneur.

His upbringing in Inglewood, California at a very small school made him realize his need to work hard and appreciate everything that happens to him is for a reason. He went on to play football in college at Seton Hill and then traveled to England where he received his MBA. While living overseas he realized how big the world is and that it doesn’t revolve around the US. We also discuss his apparel business, MP Motivational Brand, and what his future holds for him after his football career is done.

I love the fact that he is using motivational phrases for his apparel. Anyone that is sharing positive vibes to the world needs to be recognized.

Marcus Peterson Los Angeles Chargers Social Media 

What The “MP” Brand Represents

“MP” Motivational Brand Apparel, represents for anyone who has ever been over looked, told they couldn’t achieve something, they aren’t good enough, or underestimated. Understanding that there are and will be times in our lives where we will be overlooked and counted out but we can never lose faith or site of our goals. No matter what industry we are in, we all have a story of challenges we endure to achieving success. This notion provides the opportunity to wear our struggles through apparel to ignite our dreams in overcoming the “No’s” in life to becoming living proof of YES! 

“MP” apparel is a great concept to remind others and ourselves that when we recognize our “Why” & “Purpose” in life having control of the ending result and can NEVER give up on our dreams. Understanding, that whatever happens, a human being does not have the last word for on our destiny, God does.

Marcus’s traveling music/song/podcast choice is:

RnB, Hip Hop or soft jazz.

I’m more of a mood guy so it could be various hip hop artists or Sade.

Click here to see all of the guests listening choices when traveling.

Pete Koch – Fitness, Acting and Football

Pete Koch oakland los angeles raiders nfl actor heartbreak fitness workout

My guest on today’s podcast is Pete Koch.

Pete was a defensive end who played five seasons in the National Football League, for the Cincinnati Bengals, the Kansas City Chiefs, and the Los Angeles Raiders. After his football career ended he decided to stay in Los Angeles and started his acting and modeling career.

Always staying in shape Pete added personal trainer to his resume helping people get and stay into shape, including some celebrities. You can follow Pete on his website at www.petekoch.com.

It was great listening to Pete share some stories and he provided some key tips for us business travelers to stay in shape while we travel the roads and skies.

Connect with Pete Koch:

“Make sure you get moving, at the very least you have accomplished something”

Pete’s BIO

YouTube interview show host, actor, fitness expert and retired NFL defensive end. Creator and Host of ‘Breakin’ It Down With Pete Koch’ a YouTube based talk show designed to inform and entertain audiences by interviewing thought leaders and leading experts in sports, entertainment, fitness and popular culture.

Born on Long Island, NY Pete began playing contact football at the age of seven and didn’t stop for twenty years.

Along the way he captained his winning New Hyde Park High School team, then his University of Maryland team to the ACC Championship and appearance in the prestigious Citrus Bowl. Pete received All ACC and All-American Honorable Mention honors. Pete was a First Round selection (sixteenth overall) in the 1984 NFL Draft; selected by the Cincinnati Bengals.  Pete spent four years with the Kansas City Chiefs, notably starting at right defensive end in their playoff run of 1986.  Pete wrapped up his six-year NFL run with the Los Angeles Raiders teaming with future Hall of Famers Howie Long, Marcus Allen and Mike Haines.

Upon retirement from the NFL, Pete transitioned into a successful fitness modeling and acting career starring alongside Clint Eastwood in Heartbreak Ridge, Burt Reynolds in Heat and Evening Shade, Patrick Dempsey in Loverboy and others totaling more than 120 Hollywood productions.

Throughout the years, Pete has remained deeply committed to maintaining his strength, flexibility, conditioning and overall health through regular workouts. A natural curiosity and commitment to ongoing education, drives Pete’s continuous research in the field of Athlete Performance. Self preservation factors into the zeal Pete brings to his studies and training, initiated by five orthopedic surgeries (due to 20 years of contact football). Pete’s early exposure and relationships with internationally renowned strength and conditioning experts Dr. Fred Hatfield and Frank Costello motivated him to continue his exploration of cutting edge training methods and techniques. He successfully rehabilitated from two spine surgeries, which helped him to solidify his ideas on the importance of spinal stability/core conditioning.

In 2004 Pete Developed a system of training that he calls Functional Advanced Sports Training or FAST, a melding of numerous scientifically proven training methodologies to optimize neuromuscular control and maximize athletic performance.  Pete was then called on to direct the training of a number of Hollywood luminaries including Tobey Maguire, Joseph Fiennes and Academy Award winner Benicio Del Toro.  Pete is currently certified by the National Academy of Sports Medicine as a Sports Fitness Specialist and a Certified Strength and Conditioning Coach by the National Strength and Conditioning Association.

His FAST Company trains people of all ages and levels of physical condition to help them achieve their fitness and conditioning goals. A University of Maryland graduate, Pete remains committed to ongoing education and research in a lifelong commitment to maximizing human performance and health in people of all ages.

Danny David – Digital and Branding Strategist

Daniel David

My guest today is Danny David. Danny is a proven marketing and branding expert in the sports and entertainment industry. He currently works with professional athletes.

“You never know what’s going to happen to the schedule you planned when you left”

Danny’s vast experience in digital media and brand development is one of the reasons why I was so interested in speaking with him. He began working with talent on management and marketing when he was just 18. The social media era was first beginning to boom. Danny attended The Ohio State University and was able to network and see up close what an athlete’s life really entails. Seeing the massive potential for them to capitalize on their brand given the platform they have.

He then started working for VaynerSports, at the time a newly formed sports marketing company, as their Director of Business Development. Now as the Managing Partner of Fifth Down Marketing, Danny is just now hitting his stride in helping his clients realize and maximize their brand potential.

Danny David on social media:

Danny’s traveling music/song/podcast choice is:

Silento – @Silento

Click here to see all of the guests listening choices when traveling.

 

Transcript

00:04

yeah on my Travel Wins Podcast tonight is

00:06

Danny David how are you doing tonight

00:08

danny very well how are you doing well

00:12

start this real quick go bucs

00:13

o h io the Ohio State how you doing

00:25

tonight buddy you doing good good long

00:30

productive day

00:31

speaking of Ohio State one of my clients

00:33

and very good friends Braxton Miller

00:36

brought haircut Thomas et the hip hop

00:39

preacher so high of steel high speed and

00:41

they gave you know students at or spoke

00:45

to students and was pretty pretty neat

00:47

so you know have to be pretty powerful

00:49

yeah you know I was when Braxton told me

00:53

he texts me and he goes are you ready to

00:56

uh you know talk to et were speaking to

00:59

the football team and some student

01:01

athlete I was like you got to tell me in

01:04

advance so I could make sure this is

01:05

documented he’s a but it was awesome

01:08

turned out three um solo a little

01:11

created for the university great people

01:14

and a great career Ephram oh yeah yo so

01:17

you’re the managing partner of a company

01:19

called fifth down marketing except

01:20

correct yeah that’s correct

01:23

um you know quick background on you know

01:27

where I all started or you know you

01:29

could you could have the combo yet so

01:31

fifth down shift down prior to that I

01:33

was with Boehner sports and and I was

01:36

with Gary Vienna’s personal team and

01:38

finish sports first employee and it was

01:41

a great experience and learned a lot

01:43

being there and happy but you know

01:45

people just do my own thing and going

01:48

direction that I’ve always wanted to do

01:50

passionately personally yeah that’s a

01:54

good person to start with oh yeah

01:57

amazing I mean there’s no one better

01:59

than digital marketing Gary and working

02:02

as king on his first there I mean to

02:04

doubt their hm

02:06

the best but and and he I know he’s got

02:09

offices around the country and even it

02:13

go

02:13

internationally now in London I think

02:16

yes with me perkele um Chattanooga that

02:24

that’s one I don’t understand but that’s

02:25

a whole different subject I guess I’ve

02:27

been to Chattanooga and I don’t get that

02:29

but I’m an East Coaster I just I feel

02:32

they might have it there I’m not gonna

02:34

because you know they see different

02:36

trends in that area get different times

02:39

with different grant hey don’t get me

02:41

wrong

02:41

Atlanta where Nashville I understand

02:44

Chattanooga something something hey

02:46

something he’s doing something right

02:48

over there yeah yeah exactly

02:49

you know something I don’t know for sure

02:52

but um so with with v out marketing what

02:57

exactly do you do for first I guess your

02:59

clients oh it’s basically 24/7

03:03

management marketing boutique firm so we

03:07

do everything from running their

03:09

day-to-day you know 24/7 like right now

03:12

for example I’m finalizing the

03:15

measurements for a client for Fashion

03:17

Week

03:18

but I’m also making sure that you know

03:21

the housing is taken care of for the

03:24

Superbowl when they attend and they go

03:26

down there um getting marketing deals

03:29

growing a brand on and off the field you

03:31

know quickly the reason why I do this to

03:34

be honest is I went to the Ohio State I

03:37

noticed there’s so many students

03:39

actually to graduate who ends up trying

03:41

go to the NFL so I’m talking about how

03:43

hasta in particular do not capitalize or

03:46

monetize that Brandon they built um from

03:50

that University fifty thousand students

03:52

nationwide

03:53

they’ve huge audiences and the NFL’s two

03:56

and a half hater lifespan realistically

03:58

oh it’s so it’s like what are you going

04:01

to do right after school um whatever

04:04

school you go to are you know self

04:05

relationships with that hometown that

04:07

University and go back there for

04:09

appearances and you know basically make

04:12

money off the field and develop you know

04:14

general generational wealth and income

04:17

for your grandkids and great-grandkids

04:20

because in the day like you can make

04:23

them NFL any professionally but as

04:26

you’ve eating it for a while

04:27

are not in your favor but put that aside

04:30

like you want your great grandkids – you

04:34

don’t know when your careers on hand and

04:36

so you know if you’re going to make it

04:37

you get guy going to the dress and you

04:40

get an injury and god forbid what

04:42

happens next but if you’re a figure and

04:44

influential at wherever you come from

04:46

your hometown or university and you can

04:49

be on that mountain Rushmore in 20 years

04:50

you always have the opportunity to you

04:53

know monetize and connect your audience

04:55

forever and you know that that’s big I

04:58

think that’s the you know so interesting

05:01

you’re saying that I guess I just had on

05:03

my show I was talking about the exact

05:05

same thing you know as far as the

05:07

percentage of how many players from

05:09

college even d1 actually get into NFL

05:13

and then how long their career actually

05:17

is you know with the average being I

05:20

think what 30 months something like up

05:22

to two and a half years 30 months but

05:25

what’s interesting is they’re having

05:26

these other leaks they’re creating the

05:28

Alliance which is new Football League

05:31

which suck pretty exciting they have a

05:34

bunch of really well you know well known

05:38

and experienced coaches professional

05:40

athletes who aren’t any NFL ins daring

05:43

so very nine so that’s exciting but you

05:46

know end the day if you go to at school

05:48

you know USC Texas rockers people in

05:52

Rutgers they all play you’re your peak

05:55

moment like at the University in your

05:58

play prime playing football in life like

06:00

it could be potentially your superstar

06:03

everywhere playground there will that

06:05

happen again

06:06

you know enough the next Valley a term I

06:10

toss who knows but if you’re not make

06:13

sure that you know you’re building ran

06:16

off the field and connecting to that

06:18

audience that’s can lover you on Twitter

06:22

and Instagram because you’re individuals

06:24

that will be there when you’re not in

06:27

the NFL and you should have

06:29

relationships in that connection to it

06:32

that’s so that’s so true and so strong

06:35

how much travel are you doing for the

06:39

digital marketing

06:41

well like a lot this is travel so you

06:44

know I first started travelling back

06:46

when I was in college when I was working

06:48

for Esther and black in Belo Verde um

06:51

it’s a custom despo clothing company so

06:54

I was always traveling I remember you

06:56

know I did Michael Vick’s custom

06:57

sweaters back in New Jersey when using

06:59

the Eagles by God planned the trips

07:02

basically in book you know everything

07:05

can maximize our trip so if we were

07:07

flying out to UM Tampa Bay when Darrelle

07:12

Revis was there you know make sure

07:14

outside we do Darrelle Revis clothing

07:17

we’re going to meet some other potential

07:19

athletes or individuals who can go and

07:21

fit from clothing because the end of the

07:24

day there’s eight oh eight games for in

07:26

the year every NFL athlete needs to wear

07:28

a suit or dress up for those eight oh

07:30

eight mr. rule NFL yes oh well you gotta

07:35

be prepared for it and you always want

07:37

to feel good you look good you dressed

07:39

in so I was traveling a lot man

07:41

now I travel obviously probably once

07:45

every three weeks once a month really

07:49

just depends I’m in Ohio a lot I lived

07:52

there for a while until I see um second

07:55

home to me California I love is just you

07:58

know that’s more of a trip wherever my

08:01

clients are my clients are in

08:03

Canada wherever they knew you’d be

08:05

that’s right my travel on the same boat

08:07

I mean I have my what my one major

08:09

account when they open up a news forum I

08:13

have to travel to it helped set up the

08:15

store train the new salespeople and then

08:17

move on then it can be winston-salem it

08:20

could be Florida it could be Texas

08:21

Oklahoma Montana katha nuga Nashville

08:26

100% so it’s like oh you know like brass

08:31

you know or Egypt Ilya right now

08:33

freestyle again and I love to leave the

08:35

trees 45 minutes away from me so I don’t

08:37

need to go to Houston and take that big

08:40

trip anymore I’m there 30 40 minutes

08:42

just amazing that really what nicer a

08:45

lot nicer

08:47

um but who know right I mean next year

08:50

you could give enjoys it so Seattle

08:52

right no it’s like literally

08:55

yeah Lana this weekend luckily New York

08:57

Fashion Week in New York and then come

09:00

on just freaking uh Carson I’m gonna say

09:05

it’s uh Russell Westbrook’s like fly to

09:08

Seattle now to muse me – yep

09:11

really good I’m on there I’m on their

09:13

watch

09:14

and what you know they’re my boss my

09:16

clients it was like three packs a great

09:18

airport oh yes wherever they say I need

09:22

to be here they need me I’m there

09:25

what’s the hardest part of traveling for

09:28

you it’s you never know what the what’s

09:34

going to happen with your schedule you

09:36

have planned and you have set up because

09:38

we’re in NFL you know senior clients

09:42

that you’re supposed to meet with or you

09:44

have campaigns with a brand you’re

09:45

supposed to shoot up you know an

09:47

endorsement deal or you production set

09:49

up do you have a head coach and you have

09:52

a front office and if they say your

09:54

practice is going to this hour that’s

09:56

when it goes to and if they’re not free

09:58

till ten o’clock p.m. you need it for

10:00

our shoot it is it is what it is and I

10:03

don’t damn it so you know that I would

10:06

say the toughest part is having people

10:08

who aren’t in the industry you know come

10:11

and travel for events like a photo shoot

10:14

with a brand or when there’s things that

10:16

come out there ahead of my control or

10:18

the clients control because footballs

10:21

our first job or basketball you know

10:23

every steps what comes first and

10:25

explaining as to them and it never look

10:28

bad if a player is a terrible game on

10:31

Sunday and you have some set up for

10:33

they’re all things whose day things

10:36

might change and you can’t control it

10:38

you just kind of shuffle and figure it

10:40

out so it truly is this a never-ending

10:45

schedule never-ending never-ending um

10:49

you know especially like I was out there

10:52

for the Rose Bowl and I have free time

10:55

that’s a problem you know my goal is to

10:57

me as many individual people in industry

11:00

as possible

11:01

and maximize it um so yeah I might

11:05

contact an old colleague in industry

11:08

and meet up with them who are in my side

11:10

of the space and just make sure every

11:13

minute you’re doing something that you

11:14

can’t do where you live what you only do

11:18

in that area and that’s it it do ever

11:23

schedule a downtime um yeah yeah but at

11:29

the end of the day you know you block

11:31

off an hour with two hours and bam ten

11:34

times abroad words that mean like two

11:35

hours a day like yeah oh yeah you know

11:39

I’ll do I’ll block I was you know love

11:42

my clients under my favorites and come

11:43

on do not disturb your any downtime a

11:45

call I’m gonna pick up the phone oh yeah

11:47

yeah you gotta do it

11:49

I didn’t say I don’t say I didn’t say

11:51

you take downtown so do you schedule

11:52

downtown because I know that but you

11:54

know I do the same thing my lunch I

11:56

block it off for an hour at the end of

11:58

the day there’s some hassle so that’s

11:59

alright I mean you’re working 24/7 this

12:02

industry sunny I just one might one of

12:05

my accounts here in California just kind

12:09

of give them grief but jokingly and

12:11

because he always texts me or emails me

12:13

on Saturday and Sunday and my office

12:16

isn’t open so I’m like I go dude you

12:17

know I’m gonna reply to you but I can’t

12:20

reply to you until Monday morning when

12:22

when the corporate office in Denver

12:23

opens up because I know I don’t want you

12:25

you know you have to read my email to

12:26

Monday I’m like thought no so there are

12:29

quiet like that the nest shirts where

12:32

you’re not like you’re not take laptops

12:34

home sports industry or things of that

12:37

nature because when my colleague is

12:38

insisting that a bigger agency and what

12:41

happens on like a Saturday Friday night

12:44

at ten o’clock it’s there’s numbers like

12:46

if they need you for you think even you

12:48

know like Dave you know accessori you

12:51

know it’s kind of weird

12:52

um but familiar you know West Coast

12:55

times

12:56

now there’s clients over there I’m

12:58

texting and I’m working with and I’ll be

13:01

able you know for a little bit more

13:03

because I’m these clothes and their West

13:06

Coast and I’ll uh I allocate my time

13:09

around I learned their schedules and how

13:12

they uh they operate to take the ions by

13:17

practicing on foreign eighty-nine years

13:19

I know his I don’t have his

13:21

timing schedules work in a way yeah yeah

13:24

well you know it centers my my VP of

13:27

Sales actually works he lived just north

13:29

east of Columbus

13:32

yeah fun wearing clothes with no heat

13:36

Northeast the Columbus Sonia I forget

13:39

this city but um you know you know he

13:42

knows on West Coast one you know it

13:44

might be five or six o’clock gear that

13:47

means it’s you know eight nine o’clock

13:49

his time and he still picks up he goes

13:50

it’s just he tells his wife what I got

13:52

to do just right meet still on the clock

13:56

so that’s a set the industry especially

13:59

the traveling you do you do with

14:00

clothing it’s west coast and you know

14:03

he’s close and that’s the way it is just

14:05

my boss there’s my bosses are my clients

14:08

they’re West clothes and hit and get

14:10

something done I’m getting and God

14:12

exactly I just look like he’s in big

14:15

prairie Ohio I don’t know that’s big

14:17

Prairie I know about the horseshoe that

14:20

I guess it’s a small town about five

14:23

five six other people and there’s so

14:26

many great small towns in um that like

14:29

I’m still learning today where there’s

14:31

clients who come from there since it was

14:33

awesome oh yeah via my family from

14:36

Medina and Brunswick basaltic Cleveland

14:39

so hot was in the building Cleveland on

14:43

to dating you know how the Great Sea

14:46

yeah it’s it’s thankfully my wife is not

14:49

a sports and whatsoever she’s from

14:51

Michigan I mean there’s not a dad at

14:55

that school of North um live a great

14:57

program

14:58

I just the one thing that bothers me is

15:00

the social media machine football camp

15:03

oh hey I did tweeted something like we

15:07

had known as better than us recently in

15:09

August oh yeah come on buddy these great

15:13

athletes rich student-athletes you know

15:15

great program

15:17

crazy University for Tiger timings

15:20

everything social force oh yeah yeah I

15:23

mean for literate for forty years

15:27

my family’s been ripping on Michigan so

15:30

now I’m married to a Detroiter

15:32

and it’s

15:34

they kind of give me grief but I did

15:37

they know she’s not a fan so yeah I mean

15:40

I support you know whatever team my

15:41

clients are on so if I the guy I’m doing

15:43

I’m working trade birth and doing his

15:45

marketing plated Michigan using Michigan

15:47

legend forever I love in their school

15:49

you know I love you know she just

15:53

fishery statue for him twenty ten years

15:56

you know yeah which is interesting

16:00

oh yeah one of my death was identifying

16:03

on my show and and he was a senator for

16:07

Michigan and then he went on to the

16:08

Eagles but um I didn’t even bring it up

16:11

the Wolverine

16:13

so yeah it’s all good it’s all out of

16:15

fun it’s all fun painting Michigan it’s

16:18

my client please played their plays

16:20

there I guess I’m a Michigan all the way

16:23

exactly

16:24

yeah that good but I should see where

16:31

the maize and gold also people know

16:37

maybe as you get older it you know how

16:44

does having a family or relationships

16:46

play into your traveling and you’re

16:48

working definitely srimant are probably

16:51

transparency yeah you know this you know

16:55

twenty seven and you know work comes

16:58

first and like I was working with Gary

17:00

know I’ll be hoping no nor listen to

17:03

this you know there’s a girls dating

17:04

time just like Gary and work or me

17:09

what’s first I’m like right now you know

17:11

it’s my priority my career so I got a

17:15

goat there in Ohio and do these things

17:17

for client and I can’t go to your

17:21

birthday in your backyard

17:22

sorry you know yeah well I mean dude

17:25

that’s you know fortunate for me my wife

17:27

I had this job when I met my wife so

17:30

there was no hey guys

17:33

he gotta be your biggest supporters

17:35

today you know and she knew exactly what

17:38

she was gonna I mean I’m you know I’m

17:39

gone I’ll be a third third at the time

17:43

but that’s when I’m home I’m home on a

17:45

present you know

17:47

that’s food but you have any fears of

17:52

having a family and sorry a family with

17:54

the job you have no because the right

17:57

person will understand that you know

17:59

they’ll get it

18:01

click if they’re in the industry and the

18:03

team in sports will get it that they

18:05

actually wanna you know that trip to the

18:09

figures otic island they’ll understand

18:12

for you know it’s not easy they want to

18:15

go together like this is it this comes

18:18

first what I love doing but yeah the

18:20

family I mean are two brothers who are

18:22

in the concierge and retainment industry

18:26

and you know I wrote I’m surrounded with

18:29

is in the industry and somewhat somewhat

18:31

can we host this so those are the people

18:34

that get in people that support me great

18:36

if you don’t get positive energy and I’m

18:39

not writing with it that’s it’s

18:42

interesting as I’m older than you

18:45

obviously but the there are some people

18:49

that were meant but have travelling jobs

18:52

it seems like and people that were meant

18:53

to have that 905 there’s nothing wrong

18:56

with them nothing wrong at all they’re

18:58

just differently because I lot of people

19:00

I talk to you around where I live right

19:01

how do you do how can you track it you

19:03

be gone for two weeks at a time or a

19:05

week at a time ever what how can you go

19:08

to the office every day they don’t get

19:10

oh that’s not you know it is what it is

19:13

but traveling is something comes up it

19:18

comes up I mean I know Super Bowl

19:20

weekend just weekend next weekend

19:22

factually calm them for that you know

19:25

it’s a recruiting some guys with dread

19:28

and so you got the Columbine and I’m

19:31

gonna combine and there’s so much that

19:33

goes on and squirrel entertainment but

19:36

you know I learned like even if they go

19:39

to the great events and the hottest

19:40

stuff ever the ones who don’t get it

19:43

um aren’t appreciated other in a long

19:46

term yeah I went to sleep on Fashion

19:50

Show line took a guess and they’re on

19:53

industry and that fashion show had to

19:54

keep oh my god it had four excellent

19:58

stats behind Kylie Jenner you might be

20:00

familiar with SM

20:01

we uh-huh I mean we dinner with them as

20:04

bleep line it was a movie but Donna was

20:07

sitting there and this is an event where

20:09

I could have took my older brother who

20:11

but I instead I took them you know a

20:15

girlfriend at the time and ya still

20:18

didn’t appreciate that like hey you got

20:20

pictures with every girl from little

20:22

pretty little liars and right put on

20:25

Instagram but a week later you’re set

20:27

because of monophonic

20:28

12:30 the clock yeah no it isn’t it

20:33

that’s what that dinner because I I get

20:36

the exact same thing I get well that’s

20:37

so cool you get to hang out with I work

20:39

in the western industry and so like you

20:42

know the become world champ under cure

20:44

you know I could call them up and we can

20:46

talk and you see dust wings for me but

20:50

you know if there’s always the trade-off

20:52

there’s always a trade-off and you know

20:55

the right person will understand the

20:57

trade-off and upload agree with that to

21:00

meet that person about familywize like

21:02

my little brother’s birthday was today

21:04

and last night I came back to Jersey

21:06

celebre and you know I spend time with

21:09

him and yeah I mean he’s family comes

21:14

for anything you know my mom my brothers

21:16

that’s it

21:18

so did they get it my brother’s a little

21:23

bit not really to get it when like I’m

21:26

winning you know ya know then they’re

21:29

all into it you know way back that’s

21:32

what this comes down to but you know

21:33

lose inner you know you’re fired or

21:37

clients aren’t performing well or

21:38

they’re like what are you doing this

21:40

industry you don’t get at me I’ve worked

21:42

my whole face to get where I am you know

21:44

I want to change this industry I was

21:46

sick and tired of seeing athletes who

21:48

went to Ohio State and we’re three years

21:51

later were ordering stuff on clients

21:53

need as a cap to get that upset me when

21:56

they’re there in NFL or their agents

21:59

doing or were they quality of football

22:01

camps you know like you were starting

22:05

unsullied you did like do it you’re at

22:08

you’re at the peak absolute peak o of

22:10

that sport and that’s the problem a lot

22:13

of the agents in the industry

22:14

you know most of them they just focus on

22:16

the contracts or on the field and they

22:18

don’t care about the 20-30 hundred

22:22

thousand they can make all of it because

22:23

under the day they just want that second

22:24

contract which is a person nice

22:26

Commission yeah they’re not worried

22:29

about you know their work yeah the

22:33

little stuff

22:33

oh yeah thinners because if it is not at

22:37

the same level but all the true Cowboys

22:41

the guys that compete on the rodeo

22:43

circuit I mean they they’re exactly the

22:48

same way like you are you’re to say you

22:51

know I talked a lot of them and because

22:53

it’s what they’ve done their whole life

22:55

they don’t think of it anything special

22:56

and I’m like I was talking to Hunter and

22:58

like dude two-time world champ a real

23:01

sport you know right look around you’ll

23:05

sport he goes yeah but all my friends

23:06

don’t treat me that way

23:07

you know his day and day and interact

23:09

and he’s just another guy just you know

23:11

but I didn’t not too many people Cowboys

23:16

really brand themselves rodeo cowboys

23:20

I’ve actually been to a rodeo cowboy

23:23

lifestyle Network took me is the garden

23:25

did I have to go um no but up to

23:28

networking experience it sport not like

23:30

one of these guys could be making money

23:32

off the cat also off animals okay so the

23:35

bull riding event one of the ballers

23:37

that you know that’s yeah I have a

23:41

friend of a Pro Bowl rider and he was

23:45

the same way we sponsored him for a

23:47

little bit but you know he would go to

23:49

events in the close you know to sign

23:51

autographs and do all that in the same

23:54

clothes he was just mucking installs so

23:55

he’s like dirty and smelly I’m like –

23:57

Shh athlete like a cowboy or any cowboy

24:03

NASCAR driver and I’m doing appearances

24:06

or anything you know first thing I’ll do

24:09

is I’m doing an interview for brands I

24:12

have underwear that there’s a company

24:14

I’m working with I’m gonna represent

24:16

that at this radio interview at this

24:18

appearance yeah well he would wear it

24:20

and it would just be like dude you get

24:22

clothes for free literally like we give

24:25

you as many jeans and shirts and boots

24:28

you want but you wear the clean ones you

24:31

know keep keep the interview stuff in a

24:34

closet you know but but you know he he

24:38

tore his knee and the career it’s over

24:41

right and that point they don’t

24:43

understand they’re oh there’s an

24:45

Instagram and I’m actually utilizing

24:48

this and I mean I went to that camel

24:50

right now looking at some of the Cowboys

24:52

Instagram to market you know like

24:54

everything’s a market oh yeah thumbtack

24:57

it’s crazy there’s a bull rider here

24:59

60,000 followers verified his name is

25:02

shorty Gore ha

25:03

he’s a TV commentator as well Instagram

25:06

II really need to social media marketing

25:08

I could text him right now honestly on

25:10

his create engagement it’s a text an

25:12

email but this guy cheese instead of PO

25:17

he’d be easily making money from brands

25:20

or where his audiences from and very

25:22

little so I mean I’m telling you it’s

25:26

very very little there’s about three

25:29

guys that that make good money maybe

25:31

four or five that that will make equal

25:36

to more than what they make an earnings

25:38

for the you know as a as a as a rodeo

25:41

yes so comic Abilene I love beef jerky

25:45

great oh my god I’m gonna find out

25:48

what you know where my audience is gonna

25:51

say I’m tasting Texas or are like

25:53

somewhere in Texas to Dallas for example

25:55

and there’s a dress shirt I grew up

25:57

there and there’s a beef jerky company

25:58

based in South Texas even it’s at 5,000

26:01

our eight thousand dollar deal I’m going

26:03

to tell that cowboy let’s partner up

26:05

with his brand you’ll sign

26:06

limited-edition piece turkey set the

26:09

local high V and he’ll bring hundred

26:13

people or two hundred people will help

26:15

the brand move to the front of the

26:16

shelves will help hi v– Kyle traffic

26:18

and I’ll help you you know network and

26:20

connect you know there’s potential for

26:24

guys once you know digit for careers net

26:26

weight it’s it’s so a nursing because

26:28

and that that’s basically I have told

26:30

hunter and Ryan boats and some of that

26:32

Patrick and so the other guys that I

26:34

know that I’ve known forgive seven eight

26:36

years now they just they don’t do it

26:38

they just sorta like hey you know I go

26:40

home

26:42

you know I take care of my mic house and

26:44

take care of my and then I go on

26:45

the road you know and they’re on the

26:46

road 150 to 200 200 days a year and when

26:52

they go to Cheyenne Wyoming from if

26:53

they’re in Texas and if they don’t make

26:56

that they don’t place at the road at

26:58

that rodeo they don’t make any money

27:00

there’s no there’s no guarantee money

27:03

right so that’d be that’d be like that’d

27:06

be like tell them Braxton hey you’re

27:08

gonna go play in at the Houston Texans

27:12

this weekend or else I won’t say that

27:14

that’s a bad team LA Rams you got to fly

27:17

out there to LA play the game if you

27:19

don’t win you don’t make any money

27:23

you know I make sure that when he’s

27:24

boarding that plane he’s wearing some

27:26

clothing that you know some some brands

27:30

a sponsor because talk about the

27:32

audience and growing it and putting up

27:33

content you know coming in podcast like

27:36

this you never know where who might

27:39

listen to this somebody one of the

27:41

Cowboys don’t be listening to this be

27:43

another rodeo guys probably know mainly

27:46

out of nowhere um I don’t know where

27:50

literally might feel like ooh I just

27:52

wanted something and then hit up their

27:53

friend who has features company you know

27:55

like you never know be listening well

27:57

that’s that’s why I keep telling the

27:59

guys that I know I’m like hey they’re

28:02

not leveraging what they have now and in

28:05

five years because it damn rodeo it’s

28:08

like the NFL it’s a rough business yeah

28:11

I mean yeah collide it’s you jump off a

28:16

horse and rustle a 500-pound cow down to

28:18

the ground that’s gonna hurt after a

28:20

while and it looks scary and dangerous

28:23

and I mean who’s the number one rodeo

28:27

guy after uh he just retired

28:29

his name was Trevor Brazil and he was a

28:33

long time 10 time world champ they just

28:37

retired this year in December 56,000 and

28:40

steering flowers he hasn’t put up good

28:44

engagement you know this guy I don’t

28:46

know has been researched but 23 times

28:49

world chain

28:50

I’m sure if he’s on LinkedIn and curious

28:53

if he’s

28:54

where he from God Decatur Texas I think

28:58

I mean emailing me goodbye so I’m gonna

29:04

look at this interesting he’s a

29:05

brand-new you know yeah yeah yeah he’s a

29:08

brand he’s got his own he’s got his own

29:10

clothing you know where where he did I

29:11

everything you’re talking about was he

29:13

went that he went to some of the gene

29:16

companies and sure companies and got

29:17

stuff made for him called relentless

29:19

that’s his brand yeah it’s pretty it’s

29:23

pretty cool but that he’s it you got uh

29:25

what’s the kid’s name were short

29:29

Panhandle tongue tough Cooper PUF Cooper

29:36

he’s a young kid and he’s getting a lot

29:40

of branding but his you know his

29:41

family’s he’s making some money

29:44

damn he’s probably sky it’s a crazy

29:48

engagement oh my god he puts all the

29:50

Brandis partners with in his bio which

29:52

is awesome but one thing that is like

29:55

alright water Cynthia a great company

29:57

that beverage vertical Scott our opinion

30:00

we don’t know this is free product means

30:03

um

30:04

MGM Grand okay so all hotels are gone

30:07

he’s American hand I mean he’s way he

30:10

should work with these brands content

30:11

versus putting on his diet and he’s not

30:15

doing that right um

30:18

kidding on emails on a business account

30:20

either it’s not connect to his Facebook

30:21

page top Cooper man and then he he’s

30:25

literally literally probably the biggest

30:27

name in rodeo right now that guy’s so

30:31

much potential there’s a girl named mom

30:33

look up Fallon Taylor FA ll o n I make a

30:40

true hero marketing agent can make this

30:42

Fallon Taylor da y L or I think it’s um

30:47

with a – – space – I think she has to

30:51

open a second account or son like that

30:52

really 30,000 followers on Instagram so

30:56

like that but she does she does videos

30:58

almost every day plea she like there’s

31:02

directions in her bio like that’s my

31:04

stuff just go there remove the address

31:06

in your settings

31:08

those directions are definitely wrong so

31:10

you know um likes of email directions Oh

31:15

through the directions you’re all good

31:18

she’s her content stronger she’s you

31:22

know curious how she is on Facebook but

31:25

she’s traveling you doing so much she

31:27

make over a million dollars both of the

31:29

ponies legit

31:32

yeah yeah she’s all to the worldcat

31:35

barrel racer and and she but she does a

31:38

lot of sponsorships you know right no

31:40

I’m saying that they put all them in

31:42

their BIOS by the colada Jesus okay good

31:46

we just saw I just told you three people

31:48

I could tell you of another one that’s

31:51

that’s prominent on social media

31:56

interesting under hundreds so they got a

32:00

travel I mean today they’re all gobble

32:02

well the egg disease I mean today use

32:05

them carving dates not usually without a

32:09

big travel intrude well depends it so

32:12

we’re getting the whole thing they have

32:13

rough seas and rough these are your bull

32:16

riders your bareback and your bronc

32:18

riders and because they don’t have their

32:21

own animals their own horses they can

32:24

just show up then you have team roping

32:27

steer wrestling barrel racers they all

32:30

have to have their horses so they have

32:31

to bring horse trailers and if they

32:33

bring horse trailers that are usually

32:34

Camp camping horse trailers so they

32:37

sleep in their campers with their horses

32:39

and then they just go to the next site

32:41

go to the next site a date basically

32:43

could have a full camper that they

32:45

travel with and sometimes like if they

32:47

go to a rodeo in Hawaii what they’ll

32:50

just lie there and show up and then can

32:53

they come back just one super

32:56

interesting yeah yeah this is I know

33:00

it’s interesting I actually about a year

33:02

ago a DM Gary it’s not knowing then you

33:07

know I pretty much you wouldn’t get it

33:08

but I was like it’s a it’s a wide open

33:11

market you might have got it I mean Gary

33:14

check this one on a job with him he’s on

33:16

the for my always checked the enzyme you

33:19

know any checks

33:21

no I know but I mean you know he’s

33:22

working on the Sasha group and all the

33:26

other things now coming when you eat

33:29

leveling off every day yeah yeah he

33:32

travels with you travel Raziel travel

33:40

well problems just part of it I mean you

33:44

know it’s what we do right when I travel

33:48

back back in the day when I was like

33:50

traveling like doing custom clothing

33:52

when I was in college and you know doing

33:54

all that that was you you always got to

33:57

look good and make sure you over pet I

33:59

always overpack man yeah you got

34:01

overpack you never know how long you

34:03

might stay an extra day two days um you

34:06

just never now are you gonna go out to a

34:08

nice dinner are you going to go until

34:09

casual dinner are you gonna get it you

34:11

know could I just got back uh eight days

34:13

in Denver and otherwise that man

34:16

ourselves meeting in a market I’m

34:18

closing mark and you know eight days in

34:22

Denver it could be negative seven it

34:24

could be 50 right you don’t know the

34:27

weather special it’s crazy I always pack

34:30

everything now these days and you know

34:31

what last trip I went I had to luggage

34:34

of grip and I was like they’re good it’s

34:38

all good I over packed for a reason

34:41

because literally do not know please no

34:44

song

34:44

I’m cold could be warm oh my god my

34:47

phone probably require no ahead I like

34:50

my accountant in Hawaii and my last hour

34:54

second last day there they had the most

34:56

rain they’d ever had in recorded history

34:58

yes 27 inches of rain in one day right

35:02

imagine getting wet socks on your face

35:04

ox ox you gotta pack so many sucks okay

35:08

socks wet sock is the worst my socks get

35:11

wet I’m pumped I’m depressed I got to

35:14

get fresh new socks on or nothing’s

35:16

worse than what’s up let me make that

35:18

worse for you

35:19

wet cowboy boots luckily I don’t don’t

35:23

wear them yet but I’ll get you a pair

35:26

and get them wet for you it’s it’s like

35:28

it’s like having wet socks times two

35:30

that isn’t nice your socks are wet and

35:33

your boots away and the leather

35:35

keeps the moisture in so your feet don’t

35:37

get cold and wet all the same time what

35:41

has good happens if it’s pouring in one

35:43

of the cowboy rodeos are across the

35:45

country and they don’t have that extra

35:46

cattle or boots they do but then they

35:51

just get wet now what happens is they

35:53

end up having to go to a meeting or

35:57

something pops up like the biggest key

36:01

of Apple’s meeting you know you never

36:03

know that what that won’t happen but

36:06

then they just show up I mean enough I’m

36:10

telling you I mean most of the guys that

36:13

we deal with you know in our industry

36:15

they’re not I mean you know 100 100 got

36:19

his degree from University of Texas

36:21

smart guy you know lives in Wichita

36:25

Falls and you know has a cattle ranch

36:27

and makes money on the side with his

36:29

cattle ranch but he doesn’t think about

36:31

now he has he’s coming out with his own

36:34

DVD on steer wrestling and and I told me

36:37

I rerun our episode and maybe rerecord

36:41

an episode to help me get the press out

36:43

there but as far as the social media

36:45

stuff they just don’t get it they just

36:47

don’t

36:48

Fallon does you know Trevor did tough

36:51

that’s about it excited to just jump in

36:54

there see these young like gone coming

36:57

up as you know like II in this big

36:58

superstar so they do right and they’re

37:01

on every platform and they’re

37:02

documenting everything when you travel

37:04

but that’s it that’s big I mean grandpa

37:08

really cared if you’re in the cellar or

37:10

an MBA or NHL or professional cowboy I

37:13

care about your content pressures yeah

37:16

it’ll be your profiles hmm could this

37:19

person represent my brand this is new

37:21

this book football business they’re

37:25

gonna – I might not be interested they

37:27

care about analytics and whole nine

37:29

yards

37:30

so you know I could brass in and then I

37:32

could send over the number-one player in

37:33

the world

37:34

there’s Instagram just football helmets

37:36

it won’t be interested they won’t see

37:38

like what who else are they besides Matt

37:41

yeah what do they do you know like where

37:44

are they are they just located in one

37:46

city

37:48

slightly you know analytics and

37:50

audiences are big but you know it and

37:55

you forgive me if this offends you I

37:57

don’t think it will but when I when I

38:00

first looked your picture you reminded

38:01

me of John Bell Ian Hayes had John Bell

38:05

Ian it might be bad if I don’t the

38:11

rapper and a singer out of New York

38:14

what’s his biggest song oh I like

38:21

guillotine luxury got it

38:24

all right low good in hey he’s a she you

38:28

know is successful how long I’ll soon as

38:32

a compliment sir absolutely but he’s got

38:34

the beard like the yeah I got it his his

38:38

his glow go is the beard and the

38:40

mustache yeah that’s good I mean that’s

38:44

a brand right yeah but you know he

38:47

released four albums for free before and

38:53

and one of the his record company said

38:55

you know I we should get paid for this

38:57

next one he goes nope I said I do for

38:58

for free I want to get my fans the the

39:01

product I want to know he kind of got it

39:03

you know he knew would be free but he

39:05

would get paid on the tour and

39:06

everything so on the three free but but

39:09

this his mentality was let me get my

39:11

content out there and and get you know

39:15

get my fanbase going and then I can do

39:17

what I want to do you got to start

39:19

somewhere now like work with Brandon do

39:22

stuff for free first and show them they

39:24

you’re a real you know really looking

39:28

for them on it so they want they want

39:31

something to look at twenty years that’s

39:34

why I think’s interesting

39:35

yeah I’m 51 and people mostly mostly

39:39

people my age business-wise haven’t

39:42

heard a Gary them nor to Lewis it you

39:43

know they don’t think you podcast

39:45

whatever it’s just weird that there’s a

39:49

lot of things that Gary says are

39:51

completely true but the old people tend

39:54

not to get it oh yeah but they’ll get it

39:58

eventually if they’re on one of the

39:59

platforms for many of those oh they’ll

40:00

just retire and not

40:02

right something to believe in social

40:04

media or you know any business and there

40:07

but my little brother’s a girlfriend she

40:10

tell me that you know there’s a business

40:13

used to work for Norden we social media

40:15

I was like they’re done give it a few

40:18

years like thank you the plant very

40:22

important what marketing is like he’s

40:25

cool but ins a I’m a Providence Iranian

40:29

like my mom like so she was literally

40:31

that’s why this hair thing last night

40:33

because it I’m like see like see see

40:37

what it does literally 50 dollar thing

40:40

keep showing up literally she a since

40:42

you bought it I heard they see four

40:45

times three four times they’re into it

40:47

so pay media’s huge I can talk to my

40:52

bosses about it but there’s a competing

40:55

smaller brand of boot boot company and

40:57

they’re doing real heavy social on

40:59

Facebook and Instagram and even uh not

41:02

so much on Twitter but I have stores

41:04

calling me texting me saying hey what’s

41:06

up with the XYZ I’m like I know they’re

41:08

hitting it hard right now but they’re

41:11

getting their name out there I mean it’s

41:13

it’s crazy how you know if let’s say

41:17

there’s an event or grassman speaking

41:19

engagement in Alabama seven months we

41:22

might do targeted Facebook ad from his

41:24

Facebook page

41:25

you know target the right individual

41:29

target people want to a sentence and

41:30

will sell out because we made space for

41:34

we’re in college together and super

41:35

powerful yeah I’m a person and to we’re

41:38

going to contact Brennan’s there and

41:40

again to you if there’s a brand new

41:41

partners with any call act we’re trying

41:44

to work with they’re going to get there

41:45

are wide because in a day it’s just just

41:49

what what I what I do and traveling is a

41:52

big pit I sit blasted any Mike athlete

41:55

sir and if L guys don’t walk on that

41:58

plane and tag a brand or you’re gonna

42:01

walk in that it’s clean and you’re going

42:04

for a lady and their team is that a

42:07

tweet a video of you make sure that

42:09

brands is paying you that you weren’t

42:10

yes but it’s not easy you know it’s uh

42:13

not everyone’s any

42:16

only helps so many people I want to

42:19

that’s the way to really you know that’s

42:21

a hustle too I mean it’s just because a

42:23

lot of the brand’s you know at least in

42:25

my industry a lot of the brands don’t

42:27

get it and understand social media and I

42:30

think that the fashion brands maybe more

42:32

so the more mainstream brands but I

42:35

think the offshoot brands I don’t know

42:37

man

42:37

did you think they don’t end up in

42:39

general Tom however you know what I like

42:42

doing is cases saying all right let me

42:44

find a photo shoot with your fashion

42:45

brand we’ll get an editorial you cross

42:48

market him on Instagram and watch um

42:51

you’ll see their goal and they went up

42:56

the big or huge ruching up or they’ll be

42:58

like dang look at the impression from

43:01

Sky five hundred thousand impressions

43:02

and you know we’ve reached our brand to

43:05

did let’s work again maybe next time

43:08

we’ll be paid maybe you won’t but it’s

43:11

we gotta work fast man needs to work

43:13

with influencers a right away yeah

43:16

so I agree totally agree people are

43:19

going to realize you know why am i

43:20

posting this I’m not getting paid just

43:23

because I like it you know I don’t know

43:25

where you know I never explains like

43:29

Kylie wore an Adidas tracksuit on one of

43:32

her post and adidas sold out of that

43:35

tracksuit that same day yeah well I mean

43:40

that’s you know that’s the top level of

43:42

influence but it’s even if you wanted a

43:45

piece of you know what I mean do not be

43:47

Kylie but I mean I hope that I hope that

43:49

he gets to his cruising I hope she got

43:52

taste in Jesus make sure what you did

43:54

and then you know because that’s when

43:55

the one Kanye was doing his he’s still

43:58

doing to Jesus the static I just got my

44:01

first pair I love her super Christmas I

44:05

love what he’s doing the deeded seven

44:07

being used to fit and but he just knows

44:10

happy they know how to do their market I

44:12

mean graduated adidas livestreams for

44:15

the high school Friday Night Lights and

44:17

formally you require like put it right

44:22

what’s that word yeah oh is that I think

44:26

that’s that’s where a lot of the brands

44:27

have a hard time how do they quantify

44:29

what

44:29

worth how many actual sales are they

44:32

going to get based on that four million

44:34

you know there’s no way to quantify that

44:36

right it’s a lot of educating that

44:38

friend and yeah and but I know the game

44:43

yeah yeah the ones that get it get it

44:45

it’s convincing the ones that don’t

44:48

okay how can I be a benefit turning fall

44:51

behind and lose the you know brands and

44:54

big baller brands or open comments may

44:56

be charging grands you know they’re a

44:57

fall behind boots I have that again

45:00

longer on the dragon again but if I’m

45:03

afraid of paid Kashmir holding company

45:06

targeting me and some of something’s not

45:09

read just what it what is the the

45:12

charging brain starting a brand that you

45:15

know Braxton started back in college

45:17

because after he got her with his

45:19

shoulder and he had switch position

45:21

she’s been charging since so it’s more

45:22

of a motivational inspirational brands

45:25

it’s anywhere from apparel to

45:26

accessories to you know just to keep

45:30

going keep going so he was using a

45:33

charging you know hashtag ever since

45:36

back in the day he did the first

45:37

Instagram mean video as the spin move

45:39

ever and Instagram first highlight video

45:41

for naturally NFL player talking over at

45:44

his first video it’s like practice mill

45:46

in 92 because Instagram handle so he’s

45:49

been charging but he doesn’t promote

45:50

charge I was personal it never has first

45:53

time he did it recently was when she

45:55

started like tonight put in historic

45:57

someone ball gear to your Posey did but

45:59

never promoted the brands never we let

46:02

it grow organically he’s a product

46:04

placement the charging events and she’s

46:08

charging it’s just nothing that leave

46:10

and all the big guys should watch that

46:15

you know who knows but it’s a it’s great

46:18

managed to keep going just never give up

46:20

it’s why I definitely got I mean I can

46:23

definitely tag it in though in Maya in

46:28

my bio for for episode but what’s the

46:32

best way for you to reach you is it

46:35

Deanna in Syria we’re looking just fine

46:38

Danny I David p.m. me and all answer

46:43

yeah like that’s the best way I followed

46:47

the ants to any I did the other it you

46:50

know that instagrams were said and if

46:52

you’re willing to go on Instagram

46:53

Indiana

46:54

you know the game and you know what how

46:57

I work or operate and I you’re open to

47:00

doing things that are new and exciting

47:03

innovative agree totally agree

47:06

oh hey man I know it’s late for you and

47:10

uh I truly truly appreciate the time

47:13

tonight and the other man thank you

47:16

grabbing me and hopefully I start

47:18

traveling better and making sure it over

47:20

packed and okay it’s my suitcase Europe

47:24

next time yeah that that’s the the

47:28

interesting thing with with traveling

47:29

you know I talk to you a lot of the

47:31

other sales reps that come out and and

47:33

you know you and a packing things that

47:35

you you that you forgotten old trips and

47:38

a lot of it’s just just like anything as

47:41

you get older you go oh yeah I remember

47:42

when I needed that or that or this or

47:44

that or whatever and and then all sudden

47:48

just like for me now I can pack and I

47:51

Larry won’t have but a few extra things

47:53

that I didn’t wear cuz I know pretty

47:55

much where I’m going and weather-wise

47:57

and so you just gotta figure it out

48:00

figure it out and hey feel good you look

48:03

good and comfortable and you’re not

48:05

stressed about we’re gonna wear that

48:07

night traveling a big for everything

48:09

white yeah everything so hey Matt like I

48:15

said I truly appreciate it thank you and

48:18

even what we can say if you ever get out

48:21

to LA and you schedule some free time I

48:23

know you don’t like to but I feel like I

48:27

don’t come on Mary the next three years

48:29

coming a little coming off California

48:32

doesn’t know you don’t if you come out

48:35

for any of the sports shows or whatever

48:37

and you want to get a lunch or some just

48:40

hit me up and we’ll go from there

48:43

you got it I’m excited man thank you for

48:44

taking the time having me on appreciate

48:47

thanks buddy okay have a great night now

48:49

here’s gobo take that go back

Landon Turner – NCAA, NFL and After

Landon Turner NFL Saints Panthers Seahwaks lineman carolina

My guest on today’s show is Landon Turner. Landon played for the New Orleans Saints the past two seasons and is now on the Carolina Panthers roster for 2019. He played college football at University of North Carolina where he played all 4 years. Landon’s senior year ended as the team captain, 1st Team All-American and he won the Jim Parker Trophy as the best offensive lineman in the country. After two years in the NFL and starting his third year for the Panthers we discussed the differences between traveling as a college player and the NFL.

“The hard part of being a college athlete is not having the opportunity to take advantage of internships and getting to know people”

We also discussed the role being a full time college athlete being a hindrance against getting job or intern experiences while in college putting the players behind their classmates that don’t have to spend so much time as an athlete.

Connect with Landon Turner:

College Career

After redshirting his first year at North Carolina, Turner saw action in twelve games in 2012. He served as a backup his first eight games, before replacing an injured Brennan Williams at right guard for the final four games of the season. He would remain a starter throughout his four years. In his junior year, he was named 3rd team All-ACC by the media. As a senior, he was named consensus 1st-Team All-ACC and 1st Team All-American by the Associated Press (AP) and won the Jim Parker Trophy

Professional career

New Orleans Saints

Turner was signed by the New Orleans Saints as an undrafted free agent following the 2016 NFL Draft.

On September 2, 2017, Turner was waived by the Saints and was signed to the practice squad the next day. He signed a reserve/future contract with the Saints on January 16, 2018.

On September 1, 2018, Turner was waived by the Saints.[9] He was re-signed to the practice squad on October 24, 2018, but was released three days later.[10]

Minnesota Vikings

On October 30, 2018, Turner was signed to the Minnesota Vikings practice squad. He was released on November 8, 2018.

Carolina Panthers

On December 19, 2018, Turner was signed to the Carolina Panthers practice squad. He signed a reserve/future contract with the Panthers on December 31, 2018

Dennis Franks – Getting The Last Laugh

Dennis Franks

On today’s The Travel Wins podcast is Dennis Franks. Dennis is retired NFL player, playing with the Philadelphia Eagles and Detroit Lions, and now an author, business owner and motivational speaker.

He recently co-authored his first book “The Last Laugh: Vision to Victory” with his friend and teammate Vince Papale. In addition to traveling for the release of the book, Dennis has over 2 million miles in the air while traveling thru out the US and several countries for his business and speaking engagements. He talks about the importance of fitness and good eating habits being essential for all travelers.

Connect with Dennis Franks:

Dennis played professional football as a center and on special teams for the Philadelphia Eagles from 1976 to 1978 and for the Detroit Lions in 1979. He also played college football at the University of Michigan from 1972 to 1974. He was the starting center in all 11 games for the 1974 Michigan Wolverines football team that began its season with ten consecutive wins before losing to Ohio State by a 12-10 score in the final game of the season. Franks was selected as a first-team All-Big Ten Conference center in 1974.

Franks attended the University of Michigan on a football scholarship. As a freshman in 1971, he played on the all-freshman team. As a sophomore, he was the backup for starting center Bill Hart. As a junior, Franks started 5 of 11 games at center for the undefeated 1973 Michigan Wolverines football team.

As a senior, Franks started all 11 games at center for the 1974 Michigan team that began its season with ten consecutive wins before losing to Ohio State by a 12-10 score in the final game of the season. Franks was selected as a first-team All-Big Ten Conference player 1974. Head coach Bo Schembechler said of Franks: “He’s the best center I’ve seen around so far. He may be a little better than Guy Murdock — a little better and a little quicker. He’s consistent”

While playing football at Michigan, Franks drew press attention for his hobby of figure skating. His mother had been a figure skating champion in Germany, and he noted: “The figure skating is a great help for me in developing agility, versatility, quickness, and strength in my legs.”

Franks was not selected in the 1975 NFL Draft. Franks later recalled, “The computers said I was too small. I just didn’t believe the computers.” He tried out with the Philadelphia Eagles and Oakland Raiders in 1975, but both teams cut him during training camp. He tried out with the Eagles again in 1976 and made the team. As a rookie, he appeared in 14 games for the Eagles as a special teams player. During the 1977 season, Franks was given the opportunity to play at the center position. Following an injury to the team’s starting center Guy Morriss, Franks played one game as the Eagles’ starting center.

Franks was waived by the Eagles in August 1979. He had played for the Eagles for three years from 1976 to 1978, appearing in a total of 44 games. The Philadelphia Inquirer later summarized Franks’ career as follows: “For the Eagles, Dennis Franks was a bit player who made himself important to the team by sheer force of personality. He was gung-ho, articulate and hard-working. Whatever coach Dick Vermeil wanted him to do, whether it was to fill in at an unusual position or work out year after year just to sit on the bench, Franks never lost his enthusiasm for the game or the team. His attitude may have been his most important team contribution.

In September 1979, Franks signed to play for the Detroit Lions. The Lions announced that they would use him as the center on punts and on special teams. Franks appeared in 13 games for the Lions during the 1979 NFL season.

The Last Laugh - Dennis Franks and Vince Papale